German keyboard manufacturing company CHERRY is the newest sponsor of one of the best teams in League Champions Korea.
CHERRY announced Thursday a new partnership with KT Rolster’s League of Legends team, and had a celebratory signing ceremony writes Inven’s Kim Byung-ho.
“The excellence of KT Rolster and the unwavering hard working ethic has much in common with the brand of CHERRY,” said a representative of CHERRY about the sponsorship. “As a sponsor in an esports team, CHERRY will support the team to its best abilities. We will work hard so that KT Rolster also may improve over time.”
The German based company has is headquartered in Bavaria and was founded in 1953. CHERRY is most well known for its mechanical keyboard switches, and has been popular among gamers for some time.