Ninjas in Pyjamas drop Betway as main sponsor to adhere to EU LCS rules

Betway is no longer the main sponsor for Ninjas in Pyjamas.
Betway is no longer the main sponsor for Ninjas in Pyjamas. Photo courtesy of Riot Games.

Betway will no longer be the main sponsor for Ninjas in Pyjamas, so NiP can adhere to Riot Games’ rules for the European League of Legends Championship Series, the organization announced Tuesday.

“It is no secret that entering League of Legends comes with a new set of regulations related to the league as it is a different competition in a different competitive landscape,” wrote Lukas Berc, the social media associate for Ninjas in Pyjamas. “Because of the league participation rules, Betway can no longer be the main sponsor of Ninjas in Pyjamas as of (Sunday). NiP’s relationship with Betway has been one of the most successful team partnerships in esports. We are delighted to announce that Betway will continue supporting and working with our individual Counter-Strike players to deliver great experiences to all fans and supporters around the world.”

Berc is referring to is Rule 4.3.1 of the EU LCS rulebook regarding team sponsorship. The rule stipulates that any sponsorship Riot classifies as a “limited sponsorship” may not be displayed by the players “during the use or play of League of Legends, adjacent to League of Legends related material, the LCS, the CS, or any other Riot-affiliated event.” Gambling websites are included in Riot’s list of limited sponsorships, meaning NiP is not allowed to display Betwaty’s logo prominently in any League of Legends tournament.

Betway is an online gambling company, which engages in betting for a number of games such as poker, horse racing, boxing, and most recently, esports. Betway became the main sponsor of Ninjas in Pyjamas in September. Betway will continue to work with NiP’s individual Counter Strike: Global Offensive players.

Cover photo courtesy of Riot Games


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